Deadline Date: June 01, 2026
Applications are open for the Booking.com Hospitality Growth Programme, a two-phase initiative supporting 60 hospitality entrepreneurs to grow sustainable businesses through training, support, and partnership development.
The programme focuses on business viability, operational improvement, revenue growth, circular economy practices, sustainable business development, financial resilience, budgeting, pricing, cash flow management, local partnerships, tourism development, and collaboration with local stakeholders and support organisations.
The programme will support 60 entrepreneurs operating in the hospitality sector across the Greater Kruger Region in Mpumalanga and Limpopo, as well as parts of Gauteng and the KwaZulu-Natal South Coast.
Participants will receive training and support aimed at improving their business models, operational systems, and revenue generation strategies. The programme also promotes sustainable business practices by encouraging entrepreneurs to reduce waste and integrate circular economy principles into their operations.
Entrepreneurs will gain practical financial management skills, including budgeting, pricing strategies, and cash flow management, helping businesses improve financial stability and strengthen long-term growth. The programme also aims to build stronger local partnerships by connecting participants with tourism bodies, local stakeholders, and organisations focused on economic development.
The programme is open to accommodation businesses that offer a minimum of two rooms for short-term rental purposes. Applicants must be South African residents, and entrepreneurs from all racial backgrounds are encouraged to apply. Preference will be given to female candidates. Eligible businesses should have an annual revenue ranging from R50,000 up to R5 million.
For more information, visit Fetola.
