Deadline: 11 March 2025
City of Sydney is accepting applications for the Haymarket Activation Grant Program to support one major activation in the Haymarket precinct per year.
The activation will be produced through collaborations to activate public places, business premises and vacant space.
Project collaborators may include:
- businesses in Haymarket
- landowners and others in Haymarket wanting to activate vacant space
- a media agency
- an arts/cultural operator
- a creative producer or event manager
- a local community group wanting to reinvigorate Haymarket.
Programs supported will align with the social sustainability policy and action plan, environmental strategy, cultural policy and action plan, economic development strategy and open Sydney strategy and action plan.
Priority Areas
- Their funding will prioritise projects that:
- celebrate Asian cultures and communities
- strengthen social inclusion, enable connectedness and reduce social isolation
- support the visitor economy through activations, events and promotion
- represent the cultural and social diversity of their community
- activate Haymarket with creative and cultural programming.
Funding Information
- Cash funding of $200,000 plus up to $100,000 of value in kind (for example banners, venue hire) is available for one major activation.
- Within the cash funding component, applicants can apply for up to $20,000 worth of capital expenditure or equipment purchase.
Eligibility Criteria
- Not-for-profit and for-profit organisations can apply.
Ineligibility Criteria
- Funding is not available for:
- activations proposed outside of the Haymarket area
- operational costs or overheads for the core business of an organisation
- activations that are part of or at the same time as pre-existing festivals and events taking place within or in the vicinity of the Haymarket area (for example Sydney Lunar Festival, Vivid Sydney or SXSW Sydney)
- projects that directly contravene the eligibility and ethics framework or existing City of Sydney policies.
Assessment Criteria
- Proposals are assessed against:
- potential reach and impact of the activation including proposed timing
- capacity and experience of the applicant and their partners to produce the activation
- demonstrated partnerships, connection and benefit to Haymarket and the local community
- evidence of diversity, inclusion and equity in planning and producing the activation
- how the project meets the funding priorities.
For more information, visit City of Sydney.
