US: Keep it Local Business Fund for Small Businesses

Deadline: 4 September 2023

The Nextdoor Kind Foundation partnered with the NAACP and Hello Alice to offer $5,000 microgrants to entrepreneurs of color across the United States through the Keep it Local Business Fund.

What is expected of you?

Use of your story in select marketing and promotional materials
Reporting out on your success after three months, six months, and in one year
Participation in at least one virtual or in-person event hosted by the Nextdoor Kind Foundation.

What will you get?

One-time $5,000 grant to support your small business
Public recognition for your contributions to your community
Participation in 1-2 events with your fellow winners to share your successes and lessons learned
Ad credits to promote your local business on the Nextdoor Platform
Access to trainings on how to thrive as a small business, including Nextdoor’s Recession Playbook.

Eligibility Criteria

To be eligible to enter a business in the Program, you (“Officer”) must be all of the following as of the first day of the Program Period (defined below):
- Be majority (51%) owned and/or operated by a person of color(s);
- A legal resident of one of the fifty United States and the District of Columbia; excluding US Territories;
- Eighteen (18) years of age or older (19 in AL and NE).
To be eligible to participate in the program, the business (“Entrant”) must meet all of the following criteria as of the first day of the Program Period:
- Be a for-profit business;
- Have less than $1M in 2021 gross annual revenue;
- Have between 1 – 25 employees (including part-time and contract staff);
- Have a commitment to community; AND
- Have a clear plan for how the funds would help achieve a business goal.