Deadline Date: April 24, 2026
JCDecaux is giving ambitious startups the opportunity to amplify their brand presence through out-of-home advertising and gain global recognition at VivaTech.
Focus areas include accelerating growth for innovative, fast-growing brands with a clear product–market fit, distinctive positioning, early traction through clients, community, or revenue, and readiness to scale visibility; the challenge targets startups that improve everyday life, elevate customer experience, or drive positive transitions, while supporting them with a powerful voice through OOH and Digital OOH media.
Since 2016, JCDecaux’s Nurture program has aimed to help startups build fame and accelerate growth by leveraging the power of OOH advertising. Winners of this challenge will benefit from a free out-of-home advertising campaign in Austria, France, the Netherlands, or the UK, along with tickets to the globally renowned VivaTech event. Eligible startups should be in the growth acceleration phase, ranging from Seed to Series B, around five years old, and registered in the country of their headquarters. Applicants must have a defined communication and branding strategy, a creative universe suitable for outdoor advertising, and must not have previously worked with JCDecaux or have an existing media agency.
Startups can apply by sharing their company’s mission and explaining how an OOH campaign would help elevate their business to the next level. This opportunity allows brands to gain visibility in cities, airports, transport systems, and shopping centers while aligning with JCDecaux’s purpose of making urban environments more attractive and addressing key challenges of the 21st century, including urbanization, digital innovation, and the climate transition.
For more information, visit VivaTech.
