Deadline: 11 July 2025
The Purina Accelerator Lab has launched its Unleashed Accelerator Programme to identify and support innovative startups leveraging technology to improve the lives of pets and their parents.
The Unleashed accelerator programme is designed to be at the cutting edge of the next generation in pet services, novel nutrition and health technologies to strengthen the bond and the lives of pets and their owners.
Benefits
- Leading expert advice
- Access leading industry expertise.
- Meet their senior management.
- Leverage their pet care network.
- Get training & learning opportunities.
- Grow your business with us
- Get a dedicated Purina team to guide you in your startup development.
- Define a mutually beneficial SOW and let’s prove the success with them in 20 weeks.
- Funding opportunities
- They wish to continue collaborations with all their startups if there is business fit.
Eligible Regions
- Europe, Middle East, Asia-Pacific, Oceania and Latin America.
What are they looking for?
- They are looking for a wide scope of disruptive startups who want to develop their groundbreaking ideas with them.
- They are looking for either B2C or B2B approaches.
- You will be evaluated on the relevance to how well your business idea could answer customers problems.
- It is crucial that your business model is sustainable and scalable. This can include personalised nutrition or novel and differentiated ingredients and types of food.
- This year they will favour more advanced startups with the ability to work on multi markets scope for greater impact.
For more information, visit Purina Accelerator Lab.
