Deadline Date: December 12, 2025
The Marketing Strategy for Micro & Small Enterprises Scheme by the Measures and Support Division aims to render enterprises more efficient and competitive by supporting the development of a professional marketing strategy.
The focus areas of the opportunity are Policy Objective 1 ‘A more competitive and smarter Europe by promoting innovative and smart economic transformation and regional ICT connectivity’, PO1 Promoting entrepreneurship, in particular by facilitating the economic exploitation of new ideas and fostering the creation of new firms, including through business incubators, and RSO1.3 Enhancing sustainable growth and competitiveness of SMEs and job creation in SMEs, including by productive investments.
This scheme seeks to part-finance costs incurred for external services contracted to provide a marketing strategy for enterprises. It supports micro and small enterprises that typically lack the required in-house resources and competencies for developing such strategic documents. A marketing strategy enables businesses to outline the plans and actions needed to promote their products or services aligned with their overall goals while increasing their efficiency and competitiveness.
The grant is non-repayable and provides part financing for eligible costs. The maximum grant available is €10,000, with aid intensity set at 60% for micro and small start-up enterprises up to five years after registration and 50% for micro and small enterprises exceeding five years after registration. The initial allocated budget for the scheme is €500,000.
Eligible applicants include micro and small enterprises engaged in economic activity, irrespective of legal form, subject to stated exclusions. Enterprises without legal personality must be registered under the Second Schedule of the Civil Code. The scheme will remain operational until 31 December 2026 or until funds are exhausted.
For more information, visit FONDI.eu.






















