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You are here: Home / Awards and Prizes / Startup Challenge: Shaping the Future of Music and Entertainment through Innovation

Startup Challenge: Shaping the Future of Music and Entertainment through Innovation

Deadline: 19 May 2025

Applications are now open for the Startup Challenge: Shaping the Future of Music and Entertainment through Innovation.

Live Nation France and MIDEM are joining forces at VivaTech 2025 to spotlight the most visionary startups reshaping the future of music and entertainment.

The unique challenge bridges technology and creativity, offering international visibility, strategic investor access, and exclusive showcases at both VivaTech 2025 and MIDEM 2026.

Challenge

  • Reinventing Entertainment: Music, Live, Tech & Fan Experience
    • Context/Need:
      • The music and entertainment industries are undergoing rapid transformation, driven by AI, immersive tech, and fan-centric innovation. Yet, many legacy systems remain disconnected from today’s digital-first audiences. There is a growing need for scalable, inclusive, and sustainable solutions that redefine how music is created, shared, and experienced. They aim to identify startups that bridge this gap—reshaping the future of entertainment through bold, tech-powered disruption.
    • Expected Solutions:
      • They’re seeking groundbreaking solutions that transform the way music and entertainment are created, distributed, and experienced. This includes innovations in AI-driven music tools, immersive live experiences, fan engagement platforms, smart ticketing using Web3 or blockchain, and sustainability-focused technologies. Startups should demonstrate strong potential for industry adoption, global scalability, and a clear commitment to accessibility, diversity, and environmental impact.

Rewards 

  • Pitch at VivaTech 2025
    • Pitch live on their official booth at VivaTech (June 11–14, 2025)
    • High-visibility exposure to investors, media, and industry leaders
    • 4-day VivaTech passes
    • Pitch at VivaTech 2025
  • Access to MIDEM 2026
    • Join the official startup program at MIDEM 2026 in Cannes
    • Exclusive B2B meetings and visibility during the 60th anniversary edition
    • Access to MIDEM 2026
  • Mentoring & Industry Network
    • Strategic mentoring with experts from Live Nation, MIDEM, and partners
    • Connection to tech incubators and potential business leads

Eligibility Criteria

  • This challenge is open to startups from around the world developing solutions at the intersection of music, technology, and entertainment.

Selection Criteria

  • Technological innovation and disruption
  • Market viability and business model
  • Scalability and adoption potential
  • Social and environmental responsibility
  • Relevance to music and entertainment sectors

For more information, visit Viva Technology.

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