Deadline: November 25, 2025
Startup India, DPIIT and Brandworks Technologies Private Limited have launched a comprehensive program designed to support India’s electronics hardware founders in transitioning from minimum viable product to product-market fit while developing innovative and cost-effective Make in India products.
The program focuses on six broad sectors including Digital Payment, Smart Audio Systems, IoT Connectivity, Solar Inverters, Auto Infotainment, and EV Charging solutions.
The initiative is exclusively available to DPIIT-recognised electronics hardware startups across India. Selected participants will receive substantial support to accelerate their growth and market readiness.
Fifteen shortlisted startups will receive grant-in-aid funding of up to ₹3 lakh each. This financial support is complemented by comprehensive business development assistance designed to enhance startup success rates.
The program offers extensive market access opportunities through Brandworks and its partner network. Participating startups will gain direct connections to potential customers and distribution channels within the electronics hardware ecosystem.
Expert mentoring forms a crucial component of the program structure. Startups will receive guidance from industry veterans and subject matter experts to navigate technical and business challenges effectively.
Access to production infrastructure represents another significant benefit for participants. This support addresses one of the primary challenges faced by hardware startups in scaling their manufacturing capabilities.
The program also facilitates investor connections to help startups secure additional funding for growth and expansion. These networking opportunities can prove instrumental in long-term business sustainability.
For more information, visit Startup India.
